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Missouri voters approved legal mobile and retail sports betting wagering, allowing controlled books to take bets next year.
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The sports betting ballot step gone by a slim majority early Wednesday morning after more than 2.9 million votes were counted.
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Seven of the 8 states bordering Missouri enable mobile or retail sportsbooks. That includes Kansas and Illinois, which split the Kansas City and St. Louis metro areas with Missouri, respectively.

Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to approve sports betting wagering this year.

" Missouri has some of the very best sports betting fans in the world and they revealed up huge for their favorite groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a declaration. "On behalf of all six of Missouri's professional sports betting franchises, we wish to thank the Missouri citizens who made their voices heard by authorizing Amendment 2. This historical vote makes Missouri the 39th state to legislate sports betting wagering and ensures we no longer lose important tax profits to our neighboring states. Most significantly, the passage of Amendment 2 suggests a brand-new, dedicated, permanent financing stream for Missouri class."

Missouri sports betting wagering next actions

Voter approval implies as much as 14 mobile sportsbooks could begin accepting bets next year. It is unlikely all 14 available licenses are utilized.

DraftKings and FanDuel funded almost every dollar of the "yes" project and will certainly apply to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses readily available without having to partner with a Missouri brick-and-mortar casino or sports betting team (and pay an accompanying cost).

Six licenses are offered to each Missouri gambling establishment operator, respectively. Caesars, despite opposing the ballot step, will likely use its license to launch the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will likewise likely introduce their respective books.

The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It stays uncertain if they will launch mobile sportsbooks.

The remaining 6 licenses are booked for each of the significant professional sports betting groups that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were amongst the most prominent advocates of the ballot procedure.

Along with DraftKings, FanDuel and Caesars, Missouri gamblers need to anticipate other prominent nationwide brands consisting of BetMGM, bet365, BetRivers and Fanatics to seek market gain access to.

Launch likelihood tiers IF Missouri citizens approve sports betting wagering:
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Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Highly likely: Fanatics, bet365, ESPN BET Are Already Live In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa Opposed Referendum But Still Might: Caesars
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Missouri's ballot step permits every Missouri casino to open retail sportsbooks on their particular homes. Most if not all 13 gambling establishments handled by the 6 gambling establishment operators are anticipated to open in-person sports betting choices such as wagering kiosks and potentially dedicated, full-service sportsbooks.

The six sports betting groups can also open in-person sportsbooks within or adjacent to their particular home playing locations. Missouri will sign up with Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that allow in-stadium retail sportsbooks.

The language around the ballot procedure needs the very first licensed sportsbooks to start accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, continually books' most profitable time of the sports betting calendar.

Missouri sports betting background

The successful Missouri sports betting project comes regardless of millions in funding opposing the measure from among the state's largest gambling stakeholders.

Caesars invested millions of to defeat the procedure. In many other states that connect online sports betting with a state's brick-and-mortar casinos, an operator is approved at least one license per managed home.

In that scenario in Missouri, Caesars would be afforded at least three potential licenses, one for each gambling establishment it handles. Instead, Caesars just has one. In states with the license-per-property model, business can either open extra internal books or, more typically, subcontract the license to a competitor that pays an accompanying charge in exchange.

FanDuel and DraftKings, which have approximately two-thirds of U.S. nationwide sports betting wagering manage market share, could possibly have a leg up on their competitors by making the set of untethered licenses. It stays to be seen which 2 books will earn these slots, but the language around the tally procedure would seem to prefer the two national market leaders.
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Polling earlier in the year revealed the "yes" vote with a slight lead. Support efforts were bolstered by 10s of millions spent by DraftKings and FanDuel.

A series of tv and radio ads concentrated on the earnings legal sportsbooks would produce for Missouri public education. Opponents, moneyed largely by Caesars, argued the fans' ads were misleading and the tens of countless forecasted dollars raised would have a minimal impact in a state that currently spends billions on education each year.